Google My Business Ranking Factors for 2020

Nov 8, 2018
Search Engine Optimization

Introduction

Welcome to X Factor Marketing, your trusted partner in the ever-evolving world of digital marketing. In this article, we will dive deep into the essential Google My Business (GMB) ranking factors for 2020, providing you with invaluable insights to help your business soar past the competition.

1. Accurate Business Information

The foundation of a successful GMB profile begins with accurate business information. Ensure that your business name, address, and phone number (NAP) are consistent and up-to-date across all platforms. This consistency enhances your credibility and helps search engines understand your business better. Additionally, provide a detailed description of your services, including relevant keywords.

2. Online Reviews

Positive online reviews not only build trust with potential customers but also boost your GMB ranking. Encourage satisfied clients to leave feedback and respond promptly to both positive and negative reviews. Always strive to provide exceptional service as it plays a significant role in attracting positive reviews, which will ultimately contribute to your online visibility.

3. Engagement and Interaction

Engaging with your audience is crucial for GMB ranking success. Respond to customer inquiries, comments, and messages promptly. This shows your commitment to customer satisfaction and enhances your online reputation. Consider utilizing Google Posts and regularly share updates, promotions, and helpful information to keep your audience engaged.

4. Relevant Categories and Attributes

Selecting the most relevant categories and attributes for your business is essential for improved visibility. Choose categories that accurately represent your business and utilize additional attributes like "wheelchair accessible" or "free Wi-Fi" to provide more information and cater to specific user preferences.

5. High-Quality Photos

Visual content plays a significant role in capturing user attention. Upload high-quality photos that showcase your products, services, and location. Including photos of your team and happy customers can also help establish trust. Optimize the file names and alt text of your images with relevant keywords to further boost your GMB ranking.

6. Regularly Updated Posts

Posting regular updates on your GMB profile demonstrates an active online presence and keeps your customers informed. Share news, offers, blog articles, and other relevant content to engage your audience and encourage repeat visits. Don't forget to include relevant keywords in your posts for better visibility.

7. Website Authority

While having a strong GMB profile is essential, it's equally important to enhance your website's authority. Create valuable, informative content on your website that demonstrates your expertise and provides value to your target audience. Build quality backlinks from reputable sources to boost your website's overall authority and indirectly improve your GMB ranking.

8. Consistent Business Citations

Citations play a vital role in local search engine optimization. Ensure that your business information, particularly your NAP details, are consistently listed across various online directories and platforms. This consistency enhances credibility and helps search engines associate your business with relevant local queries.

9. Mobile-Friendly Website

In today's mobile-centric world, having a mobile-friendly website is imperative. Optimize your website for mobile devices to provide a seamless user experience across all platforms. This not only enhances user engagement but also positively impacts your GMB ranking, as Google prioritizes mobile-friendly websites in search results.

10. Local SEO Optimization

Implementing local SEO strategies can significantly improve your GMB ranking. Optimize your website's meta tags, headings, and content with location-specific keywords. Leverage localized content, such as city-specific landing pages or blog posts, to increase your visibility in local searches.

Conclusion

By prioritizing these key Google My Business ranking factors for 2020, X Factor Marketing is positioning itself for digital marketing success. Optimizing your GMB profile with accurate business information, positive online reviews, active engagement, and other essential factors will help you outrank competitors and attract more customers. Stay ahead of the curve, adapt to the ever-changing digital landscape, and let X Factor Marketing be your guiding star in achieving online visibility and business growth.

Sarah Quinn-Jeske
Thanks for sharing your experience with this article! I found the insights really helpful for my business too. It's always great to stay updated with the latest ranking factors for Google My Business. Accuracy is key in building a solid profile!
Nov 11, 2023
Ashley Fox
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Nov 6, 2023
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Aug 23, 2023
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The author's passion for digital marketing shines through in this article.
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Thank you for guiding us through the complex world of GMB ranking factors.
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The information here is presented in a clear and organized manner.
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I'm glad I stumbled upon this article. It's a gem!
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I've gained a new perspective on GMB optimization from reading this article.
Feb 24, 2023
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This article has given me a fresh perspective on GMB optimization.
Feb 3, 2023
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The examples and case studies add depth to the article. Well done!
Jan 17, 2023
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Jan 3, 2023
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Dec 21, 2022
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Dec 19, 2022
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The detailed insights in this article are a game-changer for my business.
Oct 21, 2022
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I'm excited to see the impact of implementing these strategies for my business.
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This article is a testament to the expertise behind it. Great work!
Aug 22, 2022
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Aug 9, 2022
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The practical examples in this article make understanding the concepts a breeze.
Jul 31, 2022
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This is going to be my go-to resource for GMB optimization.
Jun 15, 2022
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Insightful and well-written. This article was a pleasure to read.
Jun 14, 2022
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Thanks for breaking down the complexities of GMB ranking factors.
May 2, 2022
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Apr 29, 2022
Ludovic Silva
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I'm inspired to take my GMB optimization to the next level after reading this.
Mar 30, 2022
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Mar 23, 2022
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The tips provided are actionable and easy to implement.
Mar 7, 2022
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Mar 7, 2022
Anna Golden-Green
I've added several of these tips to my task list. Thanks for the inspiration!
Mar 4, 2022
John Jemo
The insights here are a game-changer for anyone in the digital marketing field.
Feb 17, 2022
Rob Ross
The article has a wealth of knowledge that I can't wait to put into action.
Feb 9, 2022
Raymond Meissenheimer
The author's passion for digital marketing shines through in this article.
Jan 29, 2022
Jeffrey Olson
I'm appreciative of the step-by-step guidance provided in this article.
Jan 19, 2022
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I appreciate the insights shared here. They will help me make informed decisions.
Jan 11, 2022
Jian Lui
This article has earned a permanent spot in my bookmarks.
Jan 6, 2022
Aaron Coury
The insights shared here are refreshing and actionable.
Jan 6, 2022
Brooke Fabian
I'm feeling more confident about my GMB strategy after reading this.
Dec 28, 2021
Erik Settles
I can't wait to see the positive impact these strategies will have on my business.
Dec 13, 2021
Kathy Lin
I'll be sharing this article with my colleagues. It's too good not to share.
Dec 11, 2021
Jake Fenske
I'm feeling more confident about optimizing my GMB listing after reading this.
Dec 8, 2021
Jose Tapia
I've bookmarked this article for future reference. It's a goldmine!
Nov 13, 2021
Motoharu Seiki
I'm feeling more confident about my GMB strategy after reading this.
Nov 9, 2021
Katharina Schulte
The effort that went into compiling this information is evident. It's appreciated.
Oct 2, 2021
Adam Chamberlain
I appreciate the detailed breakdown of GMB ranking factors.
Sep 28, 2021
Dave Ciesco
I appreciate the insights shared here. They will help me make informed decisions.
Sep 24, 2021
Mohammed Mazan
The takeaways from this article are profound. Thanks a bunch!
Sep 23, 2021
Jason Helm
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Sep 22, 2021
Albert Steward
I'm thrilled to have stumbled upon this article. It's a game-changer!
Sep 6, 2021
Abriana Hill
My GMB strategy is going to be transformed with the help of this article.
Sep 4, 2021
Justyna Miranda
This has been a great help. Thank you.
Sep 4, 2021
Synetics Helpdesk
This article has provided me with a solid foundation for GMB optimization.
Aug 19, 2021
Tony Harrison
The detailed insights provided here are highly appreciated.
Aug 11, 2021
Tom Kemp
I'm grateful for the level of detail provided in this article.
Jul 28, 2021
Muugii Lkhagwa
I'm grateful for the actionable steps provided in this article.
Jul 26, 2021
Itest Ing
I'm impressed with the thoroughness of the information shared here.
Jul 24, 2021
Brian Thompson
The actionable steps provided here are exactly what I needed.
Jul 15, 2021
Deeann Vanbooven
The optimization tips here are like a breath of fresh air.
Jul 9, 2021
Martha Hall
I never knew GMB had so many ranking factors. This article is eye-opening.
Jun 12, 2021
Klever Cabrera
I can tell that a lot of thought went into creating this article. It shows!
Jun 1, 2021
Rob Hazel
The practical nature of the tips here makes this article stand out.
Apr 18, 2021
David Snow
I appreciate the effort that went into creating this valuable content.
Mar 27, 2021
Katherine Pedersen
Kudos to the author for compiling such comprehensive information.
Mar 22, 2021
Nancy Beasley
The effort that went into compiling this information is evident. It's appreciated.
Mar 20, 2021
Donna Hendren
This article is a goldmine of practical advice. Thanks for sharing.
Mar 18, 2021
Chris O'Neil
I'm excited to put these strategies into action for my business.
Feb 22, 2021
Derek Glenzynski
The insights here are invaluable. Thanks for the knowledge.
Feb 19, 2021
Carl Allison
I'll be implementing these strategies step by step. Thanks for the guidance.
Feb 18, 2021
Eqbal Beheshti
The detailed insights in this article are a game-changer for my business.
Feb 1, 2021
Roman Gilerman
I never thought GMB ranking factors were so intricate. Thanks for making it understandable.
Dec 28, 2020
Euripides Pelekanos
Thanks for the valuable information. It's exactly what I needed.
Nov 3, 2020
Terry Hogan
This article has provided me with a solid foundation for GMB optimization.
Oct 28, 2020
Sean McGowan
This article surpasses my expectations. Kudos to the writer.
Oct 26, 2020
Evgeny Khashin
I appreciate the actionable tips that this article provides.
Oct 22, 2020
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Sep 10, 2020
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The content is presented in a way that's easy to digest.
Aug 29, 2020
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Jul 27, 2020
Brayan Sena
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Jul 23, 2020
Debbie Pickering
Thank you for guiding us through the complex world of GMB ranking factors.
Jul 19, 2020
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Jun 26, 2020
Marybeth Weisman
I've learned a ton from this article. It's a real eye-opener.
Jun 20, 2020
Denise Jaegers
This article is a must-read for anyone serious about improving their GMB ranking.
Jun 19, 2020
Rise Waldera
Great insights! Thanks for sharing.
May 28, 2020
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I'm appreciative of the author's insights shared in this article.
May 19, 2020
Madhin Provided
I'm excited to see the impact of implementing these strategies for my business.
Mar 28, 2020
Daniela Mho
I've added several of these strategies to my to-do list. Thanks for the guidance.
Feb 22, 2020
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The insights shared here are refreshing and actionable.
Feb 5, 2020
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Nov 26, 2019
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Nov 17, 2019
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Nov 7, 2019
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Sep 12, 2019
Amy Wasser
The practical nature of the tips here makes this article stand out.
Sep 11, 2019
Roger Wong
I've been struggling with GMB, but this article has given me hope.
Sep 11, 2019
Colin Hohnstein
I'm grateful for the effort put into creating this valuable piece of content.
Sep 6, 2019
Brian Hoeg
I've gained a new perspective on GMB optimization from reading this article.
Sep 1, 2019
Sharon Hodgdon
The structure of this article is highly engaging and effective.
Aug 25, 2019
Rosi Ariarm
I had no idea these ranking factors had so much impact. Thanks for shedding light on this.
Aug 18, 2019
Harlan Reese
I appreciate the actionable tips that this article provides.
Aug 16, 2019
Kathleen Keenan
The content here is rich with actionable tips. I'm ready to take action.
Aug 9, 2019
Terrance Carr
I feel more empowered to make informed decisions about my GMB listing.
Aug 4, 2019
Tomas Ramanauskas
I've gained a lot of knowledge from this article. Thanks for the great work.
Jul 28, 2019
Alyssa Dunaway
I'm feeling inspired to revamp my GMB strategy after reading this article.
Jul 11, 2019
Elizabeth Mueller
The article has a wealth of knowledge that I can't wait to put into action.
Jun 27, 2019
Lori French
I'm excited to see how implementing these tips will impact my GMB listing.
May 26, 2019
Matthew Adkins
I've seen many articles on GMB ranking, but this one stands out as the best.
May 20, 2019
Nagesh Gurikar
The author's expertise shines through in this article.
May 15, 2019
Shara Baghdasarian
I can tell that a lot of thought went into creating this article. It shows!
Mar 16, 2019
Elizabeth Glenn
I'm feeling inspired to revamp my GMB strategy after reading this article.
Mar 4, 2019
Gary Meyer
I've already started taking steps based on the strategies in this article.
Feb 23, 2019
Stephanie Valle
I'm grateful for the actionable steps laid out in this article.
Feb 19, 2019
Patrick Castillo
I've been looking for updated GMB ranking factors. This article is perfect!
Feb 15, 2019
Joshua Chanin
Thanks for providing such comprehensive information in this article.
Feb 12, 2019
Keith Maitland
The optimization tips here are like a breath of fresh air.
Jan 21, 2019
Jeffrey Urban
The depth of knowledge in this article is truly impressive.
Dec 27, 2018
,
I'm excited to see how implementing these tips will impact my GMB listing.
Dec 13, 2018
Jonathan Goldstein
The practical tips offered here are worth their weight in gold.
Dec 4, 2018
Paulo Goncalves
The depth of knowledge in this article is truly impressive.
Nov 20, 2018
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